Traditional Trendsetter Looks for Pongal


Welcoming another year of harvest with a joyous celebration and pompous feasting with loved ones is indeed a grand affair for Indian community at large. Pongal marks the beginning of the new harvest and is celebrated across different parts of the country, known by Lohri, Makar Sankranti. As the Indian farmers come together to offer prayers to the “Sun God” welcoming the New Year with new hopes, brimming with gratitude. Pongal holds a deep importance for the pastoral community who worship the animals and make them walk on fire as a sign of removing their infections that breeds during the winters. The festival that falls on the winter solstice marks the beginning of New Year for the peasants. However, the vibrant celebrations are followed all throughout and this calls for a three-day feasting and indulgence.

Women doll up in the best of their traditional attires and visit each other’s home to greet and gift, celebrate the happy times together. They dance, sing and make some wonderful rangolis as a sign to spread the cheer. Ethnic attires roll out the wardrobes and women usually dress up in gorgeous heavy Kanjeevaram silk, royal benarsi silk sarees while the young girls twirl around in pretty Anarkali suits.

With the ultraviolet color becoming the Pantone color of the year 2018, we’re sure to observe some formidable trends this year pouring in hues of violet. Here are some shortlisted attires from the house of Pure Elegance that you just can’t afford to miss:

Ravishing in Maroon

Drop the jaws as you step out in a stylish deep maroon chanderi silk anarkali suit with a gorgeous sheer net maroon chanderi silk dupatta. Rich silhouettes like chanderi instantly enhance the elegance of the Indian beauty as the women gleefully groove and celebrate the festive spirit with their peers. This sophisticated and suave anarkali suit will give an edgy outlook and exude poise of the young girls. You can pair some absolutely awe-inspiring Amarpali statement silver jewelry to up your ante.

The gold plated pearl and glass hoops with an engraved rose design featuring intricate designs will make them turn heads as you flaunt that million-dollar smile complimented with the coy mascara-laden eyes.

Blushing in Check Mate

As your daughter owns the stage and steals all the spotlight, you should not be left alone in the crowd. Be a part of the sassy tribe as you drape our yellow check Kanjeevaram silk saree with a unique twist of immaculately crafted paisley butas and the stunning pink pallu. The cascading checks compliment the statement paisley butas which embarks the traditional silk route and uplifts the glamour of the harvest festival.

Adorn the finely crafted pair of yellow glass and pearl engraved gold-plated silver Indian earrings by Amarapli’s custom jewelry to feel the opulence.

Royal Saga

Strike a flamboyant affair with your significant other as charm the night away in our elegantly curated purple kanjivaram silk saree with quirky violin motifs depicting an edgy element. The gorgeous pink hued pallu further escalates the grace. It enhances the sheer elegance of this breath-taking saree and revs up beautifully with Amarpali’s costume jewellery. Complete the look with our extraordinary designer ethnic silver gold plated earrings with silver beads. The delicate earrings that accentuate the grace and poise of the ladylike elegance will pour the handcrafted perfection to your look.

You should definitely not miss out on the statement lust-worthy silver gold plated glass necklace from the house of Amarpali’s exquisite collection.

Sophisticated Belle in Champagne Pink

Chanderi fabric is going big and bold this season with women largely associating this rich delicate silhouette with all things regal. Dress up pretty in this soft blush pink chanderi floor length embroidered Anarkali suit. Complete your look with the gorgeous net dupatta that will further add oodles of charisma to your look. Embroidered with floral motifs sway us in royal romance as the young and middle-aged women can totally adorn and rock this beautiful ensemble.

You can complete the look with Amarpali’s silver gold plated colored glass and pearl jhumka earrings to notch up your style quotient.

Old World Charm

Revisit the lands of traditional South culture as you play doll up in the signature off-white Kanjivaram silk sari featuring the deep red and gold borders. The fine detailing and ever-elegant saree will totally highlight your cultural roots and garner you compliment followed by the much-needed attention. This graceful saree will justify your look no matter how old you’re, so go ahead and dare to stand out in this handwoven silk saree with panache.

Go subtle with your jewellery picks and taste the luxury with classic pearls. Adorn the nonchalant silver gold plated glass necklace with pearl beads accompanied with scintillating silver gold plated glass floral earrings with pearls. Elevate your ethereal look with Amarpali’s luxe jewellery.

Peachy Tales

Experiment your look with contemporary peach embroidered chanderi suit with matching palazzo pants and green ombre dupatta. Strike a royal affair with the flared sheer net anarkali suit exuding charming vibes, and adorn the pretty Amarpali’s ethnic jewellery to steal the spotlight. Go for the eccentric silver gold plated glass and onyx drop shape earrings to enhance your ecstatic look.

Bring on some drama with wine dipped lips and dollops of highlighter for the ultimate soiree look. Cook the look by styling your sleek and poker straight mane, swept behind in perfection and let the cascading dupatta caress your soft ensemble.

Floral Fusion

Light up the peppy times with our cascading peach embroidered net georgette sharara and dupatta that will elevate your elegance. The subtle yet conversation starter floral embroidered suit will indeed bring some drama to the celebration. Th visually appealing crushed georgette sharara totally compliments the sheer net peach kurta. You can play it flirty with an ample number of jewellery choices. This versatile piece of ethnic attire will go well with multiple accessories.

Yet we suggest you to vouch for Amarpali’s exclusive handcrafted jewellery. Ditch the monotonous danglers and embrace the bright colored silver gold plated enamel stud earrings to fetch those envious eyes.

Pure Elegance


1 comment


  • Lubna Shajia Afrin

    I lick it


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