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Trend forecast: What you should know about Indian Ethnic wear trends for 2020


2019 is soon on its way out. What a year it has been and especially for Indian ethnic fashion trends, more so. Of course the mega weddings that happened in the last days of 2018, those of the likes of Priyanka-Chopra-Jonas and Ranveer Singh and Deepika Padukone ruled the fashion charts with everyone eying their style and their garments.

However that is pretty much old news now, is it not? So naturally, for all the lovers of Indian Ethnic wear those trends are already obsolete. A new year as special as 2020 demands a new wardrobe, with a fresh twist and the latest designs. And so here at Pure Elegance we bring you the best and the latest trends in Indian Ethnic wear that you must know about, while you get down to prepare your wardrobe for the year 2020.

Here you will find the coolest trends from the runways that ruled the year and the future predictions for the year to come - A sneak peak into the style game that is about to change with the calendar year ! Let us begin !


Black is back: Black is back in the Indian traditional wardrobe but with a minimalist spin. Jhanvi Kapoor's outfit on the ramp spells class and sophistication, just what black usually stands for. The subtle shimmer of the sequined jacket and the luminous layers of the skirt added interest to the otherwise monochrome outfit.

Tip- You can take a tip from this outfit and pair an embroidered choli with a deep cut jacket to combine oomph with class.


Ruffles and feathers: Ruffles and feather trims were also combined with Indian ethnics like in this red anarkali sported by Malaika Arora. There is no such thing as OTT when it comes to Indian anarkali's and Malaika's outfit magically hit all the right notes despite its daring color, the plentiful embellishments and the feather trims.

Tip - Add a feather trimmed detail like a jacket or a dupatta to your traditional Indian outfit for that extra flare.


Asymetric choli's: The choli's that go with the lehengas this season will not be the usual that you might expect. The one sported by Kanagana on a show is indicative that now Indian lehenga lovers, especially brides want to go the extra mile and combine the aesthetic of the west with the artisanal finesses of the east, the result ? - an unusual choli style which appears as chic as a western gown while retaining the concept of a choli.


Florals rule: Florals retained top spot this year as well. Block prints and block print kurtas in refreshing pastels found favor with designers and in 2020 we will continue to see more florals especially on kurtas and anarkalis.

Tip - Pair your floral anarkali with matching juttis to make the color of the prints pop.

Flirty hems: This feminine sharara was a sure winner. The off white and gold color combination was perfect backdrop to balance the drama of the high flare in the sleeves as well as the bottoms. So in 2020, you can expect more dramatic flare and other details in the usual sharara kurta combination, to give you a stylish edge.

Tip: When the clothing is more dramatically cut wear minimal jewellery to avoid appearing over dressed. Pair the dramatic outfit with simple flats and bags for maximum effect.

 Which of these trends do you like most? We sure love them all and can't wait to see these get popular. And our promise is we will bring more of these to you as and when they hit the street, just keep coming back to Pure Elegance.






Article By : Bhavna R

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