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Indian Women's Clothing

Ah, the beauty of Indian clothing. Unmatched and mesmerizing. Exquisite garments topped with intricate embellishments and embroideries or vivid prints and patterns in a magical color combination - what is not to love here. Women's Indian clothes stand a class apart in fashion. Excellent craftsmanship is often coupled with rich handloom fabrics and ravishing designs to create a splendid garment. Unabashedly beautiful, ethnic Indian wear is home to variety of sarees, suits, dresses, lehengas and more - all of which come in fits and silhouettes galore. No matter what your taste,preference or body type, Indian clothing has place for everyone!
For a no-fuss, no-frill look for a Monday morning meeting, choose a grey and black, crisp, plain cotton saree. Top it up with a black purse and a sleek ponytail and you have yourself a look that is traditional with a dash of contemporary - perfect for office wear. Keep the accessories minimal in this one and let your saree itself do all the style talking. When the family get-together invite is dropped in the mail, reach out straight for a black silk saree that's sure to have you looking bold and magnificent. Go in for a smokey-eyed make up and finish your look with a statement clutch. For a family friend's wedding, a floral embroidered anarkali suit is a great choice and for a close family member's wedding, a traditional orange Banarasi sari is sure to have you looking spectacular. A vibrant yellow and pink gotta pita, kurta-sharara set is a great choice for a sangeet or mehendi night. For a casual lunch with friends, a pink, shaded chiffon saree with stud earrings is sure to steal hearts. 

Looking to buy Indian clothes online in the USA? Pure Elegance is just where you should be turning your attention to. We are thrilled to present a stellar selection of women's Indian clothes with latest designs and styles, as well as classic and evergreen ones. Our team has carefully handpicked a line to make sure we bring you nothing but the best of Indian clothing.From traditional sarees to modern salwar-kameez suits, our aisles are stocked with it all!

If you have stopped by Pure Elegance to buy salwar kameez suits online in USA, get ready to be wowed and how! When in the mood to go all out, browse through our magnificent line of embellished and embroidered ethnic suits. For when you want to tread the fine route between bold and light, turn your attention to our wonderful range of printed salwar-kameez sets online in USA. For simpler days and times, nothing works better than an plain, multi-colored ethnic suits.
When you shop for salwar-kameez sets at our Indian wear store, get ready to be greeted by fabrics galore. From the easy-breezy chiffon anarkalis to the regal raw silk ethnic suits for women, from dreamy chanderi kurta-shararas sets to mesmerizing tissue ethnic suits - you'l find it all here on Pure Elegance, in a variety of styles, fits and designs.  

Looking to let traditional elements take the back seat for a while? Want to experiment with indo-western aesthetics? Pure Elegance is delighted to offer a wonderful variety of ethnic Indian gowns that are every bit majestic, opulent and royal. An embroidered gown is a great pick if you're looking to wear an outfit that's modern with a dash of traditional elements. if you're looking to go the bold route, choose a plain, raw silk gown in a striking color like pink, red or green.
A lehenga-choli is a crucial part of ethnic Indian clothing. Usually reserved for grander occasions like weddings, a lehenga choli is a three piece set with a skirt, a choli, ie the top and a duppatta. Off late, lehenga-choli sans the duppatta has made it big for events like sangeet where in it allows the woman wearing it to dance more freely. When wearing a lehenga without a dupatta, most women generally prefer longer cholis in crop-top styles.
Pure Elegance has carefully handpicked an extensive selection of lehenga cholis from India so you take your pick from nothing but the best. From pastel toned chanderi silk lehengas that are all about subtle elegance to vibrantly colored Banarasi silk lehengas, there's so much for you to choose from when you shop for lehengas online in USA from our Indian clothing store. 

The credit for any gorgeous look with a saree does not go to the nine yard beauty alone, but also, the trusted companion of the saree- the blouse. The blouse, is as important as the saree, if not more. It accentuates the look of the vibe, as well as balances a bold look with ease. It can add a dash of pop to a simple sari and beautifully subtle down a vivid one.

If you are looking to buy ethnic blouses in USA, there's no better place to shop from than Pure Elegance. From the trendy cold-shoulder blouses to the classic silk embroidered blouses, from fusion, collared Banarasi blouses to designer velvet blouses - you'll find them all on the shelves of our women's Indian clothing store.

At Pure Elegance, we strive to make your shopping experience, a delightful one, right from the very first step. We work hard towards bringing you a catalog that is home to a wide range of styles and designs when it comes to ethnic Indian wear. Our smooth payment and purchase process and timely delivery will ensure whenever you are looking to buy Indian clothes online in the USA, Pure Elegance will be your first stop.   

Anarkali Salwar Suit

Say the word Anarkali and the first image that emerges in one’s mind is the ethereal and peerless beauty Madhubala, embodying the character of the star-crossed, lovelorn and tragically destined beauty Anarkali – the legendary courtesan in Akbar’s court, tales of whose matchless beauty and undying love for crown prince Salim speak of how she was lead to her tragic end by Akbar’s court orders.

Yes, and who can forget the grandeur and magic of the cinematic masterpiece Mughal-e-Azam, with Madhubala dancing to the tune of ‘Jab Pyaar Kiya to Darna Kya’ with the fierceness of a tigress and the grace of a swan, swathed in her white resplendent ensemble now popularly known as an Anarkali suit?

Yes, her long, white, voluminous Anarkali dress, billowing with each pirouette and reflecting in the mirrored hall of Akbar’s court, challenging and offending the emperor himself with an audacious display of defiant beauty and elegant surrender is no less legendary.

And then what can be said of the Anarkali suit, that beautiful Indian Ethnic garment for women that encapsulates  all the history and the lore of not just a medieval tale of legendary love, but also the rich and undying images of the ethereal beauty of Madhubala dressed in Anarkali suits?

One thing is for sure, there is no end to the popularity of Anarkali suits, not anytime soon at least.


What is an Anarkali suit?

The Anarkali suit or Anarkali dress as it is popularly known is a style of Indian Ethnic dress which is believed to have originated in the city of Lahore.

It is believed that the garment was named – ‘Anarkali’, after the legendary courtesan in Akbar’s court who first began to wear this kind of an ensemble.

The Anarkali suit is a kind of tunic style kurta which features a well-fitting, long-sleeved top with an empire line bodice, to which is attached a long frock-style tunic like an umbrella. Traditionally the Anarkali suit was worn by Mughal women, especially those performing kathak and other vigorous dances. The tunic is slim at the waist and flares out at the hem. The ‘kali’ refers to the fixed number of pleats of fabric that are stitched together to get the characteristic flare in the garment.

While back in the day the Anarkali suit was worn more or less to a standard below-the-knee length and was paired with a dupatta and churidar – a type of skin fitting draw string pants- the more recent versions of the Anarkali have varied features which range from a floor length tunic to a more dress style silhouette which may be worn without a dupatta and a churidar, depending on the style and comfort one prefers.


What is the latest Anarkali style?

With time many, different variations of the Anarkali have now become popular. From the traditional floor length and full sleeved version, it has now come to a variety of features which can be worn depending upon the weather and the occasion. From shorter Anarkalis in materials like chiffon Anarkalis and Net Anarkalis to long floor length style Anarkali dresses there are many different styles which are now available for Indian Ethnic wear lovers.

Mostly traditional Anarkalis were embellished with embroidery on plain fabrics like malmal, silk and cotton. The latest designs include floral print Anarkalis and over layered Anarkalis which include a light kaftan style jacket. Floral designs are all the rage and prints like roses and daisies are very popular.

Another style which is in high demand is the Bollywood style Anarkali which has been popularised by Bollywood celebs. The Bollywood style Anarkali is floor length with long sleeves and heavy embellishments.

The Anarkali dress is also a version which is quite popular these days. It retains some features of the Anarkali along with the western maxi dress. This includes a long length hem with three fourth sleeves and a bandhgala or shirt style collar.


Why are Anarkalis so popular?

Anarkalis usually feature a full skirt and are feminine in their look. They are also easy and comfortable to wear and may be worn in several different ways.

Moreover, due to their loose and easy silhouette they are flattering on most body types and quickly give a well turned out and dressy look to the wearer without all the time it takes to don a saree.

You may choose to wear the same Anarkali in a variety of ways and this makes the style very popular with women as they can coordinate the same outfit in a number of ways and make the best of this addition to their wardrobe.


How to wear the Anarkali?

While traditional Anarkali suits have always been worn with churidars and dupattas, modern style Anarkalis can be worn in a variety of ways-

Anarkali with straight pants: You can opt for a simple cotton Anarkali featuring a bandhgala and skip the dupatta and simply wear this combination with the usual churidar or straight legged pants.

Anarkali with dupatta: For a dressier outing you can pair your Anarkali with a matching dupatta or a contrasting dupatta and add a pair of juttis to complete a perfectly done Indian Ethnic look.

Anarkali without dupattas: When looking for comfort and ease you may choose to skip the dupatta and simply wear an Anarkali with a demurer neckline such as a bandhgala or a round neck. Full sleeves are perfect for wearing out in the sun or on cooler days when you feel like covering up to beat the chill.

Anarkali with jeans: This is a casual look favoured by women on the go. Whether you are travelling or simply walking around town on errands, pairing your Anarkali with a pair of blue denims is not just a cool casual style statement, it also adds comfort and ease of movement while keeping your look manageable and polished. On a brunch you can choose to add low heels to add a final polish to the final outfit.

Dress style Anarkalis: Dress style Anarkalis can be worn on hotter days when you wish to skip the dupatta and the pants. The loose, floor length silhouette is perfect when combined with a pair of low flats or juttis. If you still feel like adding an interesting detail you can simply throw on a matching stole or printed scarf for the perfect Indo-Western fusion style.

Heavily embellished Anarkalis: On festive occasions you may want to skip wearing a saree or a traditional lehenga and instead opt for the comfort of the Anarkali. Anarkalis made with silk and zaree embellishments, embroidered and beaded Anarkalis and lace and net Anarkalis with elaborate details like bell sleeves or ruffled dupattas are a great option if you don’t want to go for the usual saree or lehenga route.

A variety of embellishments are now available including embroidery, sequin work and prints. Mirror work Anarkalis and lace and net Anarkalis are also now in fashion.

You may also experiment with the length of the Anarkali and go for lengths varying from knee length to midi or floor length Anarkalis. There are also styles which may be worn with or without dupattas. Cotton Anarkalis are favoured especially in winter and heavier materials like Silk Anarkalis with zaree embellishments are favoured as festive Indian wear.

You can pick coordinated Anarkali suits or  even choose to go for separates and pick an Anarkali Kurta and pair it with any style of pants as you find suitable, depending on your taste and the occasion at hand.


Where can I buy stylish and affordable Anarkali suits?

Considering the popularity of the Anarkali there are many styles and designs that are now available for all Indian Ethnic wear lovers. Different fabrics and styles in a variety of colors and embellishments like sequins, silk embroidery, zaree work and bead or mirror work are available for purchase online as well.


Where can I buy Anarkali suits online in USA?

Anarkali Suits & Salwar Kameez, Long Anarkali kurti collections and short Anarkalis can be found online for purchase and the best place for sourcing the latest and trendiest designs in USA is Pure Elegance, USA. Here you will be spoilt for choice whether it comes to fabrics or different features like three-fourth sleeves, bell sleeves, or long sleeves. Some designs also feature other interesting details like lace trims, or applique.

Shop Anarkali Suits online –

Shopping Anarkali suits online is an easy option when you are hard pressed for time. You can even go for semi stitched Anarkalis to get the best fit for your size. With more options to browse through at leisure, more Indian Ethnic wear buyers now opt to buy Anarkali dresses online as they can find the latest and trendiest designs which may be ruling the fashion of the day.

At Pure Elegance you can get all types of Anarkali dresses and especially the latest designs and styles. When shopping with Pure Elegance you can pick from a large variety of Anarkalis for various occasions be it casual outings, regular wear or festive occasions.